Relay Orders

A stronger online business. A stronger retail network.

Turn demand generated by your brand into sales opportunities for your stockists.

Grow online without conflict

Your ecommerce channel works through your retail partners instead of competing with them.

Strengthen your retailer network

Send real customer demand to your resellers and give them a reason to stock more.

Keep the customer relationship

The customer checks out on your brand website. You retain the customer and order data.

Make marketing work harder

Turn traffic into orders rather than sending visitors away to a stockist directory.

See what customers want

Gain visibility into products, sizes and demand across your network.

Make fulfilment collaborative

Retailers claim orders they can fulfil from their own stock, with clear accountability.

Shopper viewing sponsored backpack advertisements on social media
The hidden cost of sending shoppers away

The moment they leave your website, someone else can win their attention.

Send a customer off to a stockist directory and you lose control of what happens next. On social platforms such as Instagram, competing retailers and brands may reach that shopper through retargeting and other advertising.

Relay Orders keeps checkout on your brand website. The retailer fulfils the order, while you keep the customer relationship.

See how it works →
A better way to sell together

Ready to turn website demand into retailer sales?

Tell us about your brand and your reseller network.

Start a conversation →